Hey there, music lovers! If you're anything like me, you've been craving that fresh wave of synthpop that's been bubbling up in the electro pop scene lately. You know, the kind that hits like a neon-lit night drive – all shimmering synths, infectious rhythms, and just enough alt pop quirk to keep things unpredictable. Enter Essy, the songwriter-turned-artist who's dropping pure fire with her new track "thinking bout you." It's the title track off her just-released EP Not Too Hot // Not Too Cold, and let me tell you, it's got that synthpop baby energy that's screaming 2025 playlist essential. Released on November 14, this one's already got me looping it non-stop. Who's with me?
Picture this: You're scrolling through your feeds, dodging the usual algorithm sludge, when suddenly a beat drops that's equal parts nostalgic '80s revival and forward-thinking indie pop flair. That's Essy in a nutshell. Blending electro pop's glossy production with indie pop's raw intimacy and a dash of alt pop's experimental twist, "thinking bout you" feels like the soundtrack to those late-night "what if" moments we all have. The track clocks in at a breezy length, but man, it packs a punch. From the get-go, those synth layers build a dreamy atmosphere that's impossible to shake. And don't get me started on the structure – verse 2 slides in with this cool, understated groove that just... chills you out in the best way. It's like Essy's whispering secrets over a bed of pulsating bass, keeping the energy simmering without overwhelming.
Then bam – the pre-chorus kicks in, and it's catchy as hell. That hooky repetition? Pure earworm material, the kind that has you humming it hours later while you're grabbing coffee or dodging traffic. It's got that electro pop bounce that makes you want to move, but with indie pop's emotional undercurrent pulling you deeper. And if you're paying attention (which you should, because it's worth it), hit play around the 1:48 mark for the bridge. Oh boy, that's where the magic really unfolds. It swells with these alt pop flourishes – think layered synths twisting into something unexpectedly vulnerable, bridging the high-energy verses back to a satisfying close. It's not overproduced; it's just right, letting the genre's strengths shine without any fluff.
Essy's no stranger to the game, either. This isn't some wide-eyed debut – she's been honing her craft behind the scenes, writing for heavy hitters across the industry. We're talking tracks for artists on Atlantic Records (shoutout Ship Wrek), Interscope (PHANGS, anyone?), Sony UK (ZOOKEEPERS), and Warner UK. That's the kind of pedigree that screams credibility in the electro pop and synthpop worlds, where songwriting chops can make or break a release. Her EP Not Too Hot // Not Too Cold feels like a natural evolution – a six-track journey that's all about finding that sweet spot in life and love, wrapped in synthpop's glossy embrace. If "thinking bout you" is the opener (or title vibe-setter), I'm betting the rest of the project delivers more of those indie pop heart-tugs and alt pop surprises. It's got that same spirit as the current synthpop renaissance we're seeing everywhere – think the Charli XCX-inspired hyperpop edges bleeding into mainstream electro pop, or how artists like Rina Sawayama are redefining alt pop with bold, synth-driven narratives. In 2025, with streaming numbers for synthpop up 25% year-over-year (hello, data nerds), Essy's timing couldn't be better. This track rides that wave perfectly, blending trends without chasing them.
What I love most about Essy's sound is how it captures the essence of modern electro pop: accessible yet layered, danceable yet introspective. In a year where indie pop is exploding on TikTok and Spotify's algorithmic playlists are favoring alt pop hybrids, "thinking bout you" slots right in. It's got the hooks to go viral on a Reels edit, but the depth to stick around for repeat listens. If you're building your "new music 2025" queue, slot this in next to those bubblegum pop anthems or dance pop bangers – it'll elevate the whole thing.
Alright, real talk: As someone who's always scouting fresh synthpop and electro pop gems for this blog, I live for submissions like this. Essy's dropping heat that's not just listenable – it's shareable, relatable, and ready to connect with fans craving that indie pop authenticity. If you're an artist grinding in the alt pop trenches, keep 'em coming! Hit up SubmitHub, send over your tracks, and let's chat about getting your sound out there.
And speaking of getting your music heard, if you're ready to level up your distribution game, DistroKid is my go-to for indies like Essy. It’s super straightforward – upload once, and your tracks hit Spotify, Apple Music, everywhere – plus you keep 100% of your royalties. Oh, and with this link, you snag a sweet 7% off your membership: https://distrokid.com/vip/seven/2058328. It's a no-brainer for pushing your electro pop or synthpop projects to the masses without the hassle.
So, what's your take? Does "thinking bout you" have you rethinking your synthpop faves, or is there another track on the EP that's stealing the show? Drop your thoughts in the comments below – I read 'em all, and who knows, your rec might spark the next spotlight. Let's keep the convo going and turn up the volume on new music together!
